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1. News
Welcome to the latest issue of the Homeworking Ideas newsletter, the monthly publication which gives you all the latest news from the UK on ways of earning money from home.
New Pages
Many people look into working from home when they don't earn enough to cover their outgoings from their current job
and are simply looking to supplement this income. In many cases however you can free up enough money simply by taking a
look at your finances or finding cheaper sources for things you buy. To this end, I've now expanded the money saving section
of the site to cover in more depth many different ways of reducing your outgoings. Take a look at
http://www.homeworkinguk.com/income.htm to see how much you could save.
Also new this month is a new page where I'll be adding all the latest news stories about homeworkers and flexible working. See http://www.homeworkinguk.com/media.htm for the latest news.
New Job Site
Whilst most job sites cater only for office based jobs, new site Jobtonic not only offers a good collection of home based
work (just enter "home based" into the job search box) but they'll also pay you if you recommend somebody who subsequently
gets a job through the site. One job that caught my eye for example was a "Home Working Reservation & Customer Care Agent"
- Working from Home Customer Care Representatives Spanish, German, Italian, Turkish and French speakers required. Even
if this job doesn't suit you, if you know someone it would, you could earn £100 if they get the job. Find out more from
http://www.homeworkinguk.com/jobtonic.htm
Discounted Software
New site Dealdotcom offers high quality Internet Marketing products at incredible prices, but only for one day. Each day
a new product is on offer, often at below half price but only for 24 hours. To encourage you to check out the offer
every day they randomly select one of their members and give them a free copy of the product/deal of the day,
no strings attached. All you have to do is check the DealDotCom website each day and claim your prize if your name
appears. They display the lucky winner's name each day on the DealDotCom homepage.
Find out more from http://www.homeworkinguk.com/deal.htm
2. Featured Publication
Regular readers may recall that in the past I've sung the praises of The BOARD magazine, an independent publication that reviews business opportunities in depth, and pulls no punches. This magazine has now transferred to an online edition and relaunched. Business Opportunity Watch is the UK's ONLY independent rating review of home business opportunities - because it is the only one that takes no advertising income and has no involvement in any business opportunities. Previously run for 12 years as the hard copy BOARD magazine, you can now subscribe to the monthly online version for £3 a month or £36 a year, with a 100% Satisfaction Guarantee. You can find a complete list of opportunities previously reviewed on their website at www.BusinessOpportunityWatch.com/contents.htm and if you find the particular business you're considering, you can order a single back copy for £5. Over 1,400 opportunities and promoters have already been covered. To find out more go to http://www.BusinessOpportunityWatch.com
3. Featured Business Resources
PAGEPeel
With most people using pop-up blockers, pop-up ads are no longer an effective way to highlight a special offer on your
website, so every few months a new idea does the rounds, with some being more effective than others. The latest idea
involves a small turned down area at the top right area of your web page, which peels back when your visitor moves their
mouse to that corner. I really like this non-intrusive yet highly effective idea but had always felt it would be really
expensive and complicated to apply. I was pleasantly surprised this month to discover PAGEPeel which not only takes a matter
of minutes to set up but currently costs just $27 with no subscription or running costs. That price includes 10 customisable
templates and a rotator so that you can rotate ads if you wish. You can see the process and get full details from
http://www.homeworkinguk.com/peel.htm
Graphics Collection
One of the easiest way to convert viewers into buyers is to add striking graphics to your sales page. If you're looking
for some striking graphics then I'd recommend checking out Sean Tan's new package of professional graphics. Just $10 gets
you a good collection of headers, footers, ebook covers, report covers, cd covers, and all sorts of buttons that you can
use to make you site look highly professional! What I particularly like is that not only do you get to see all the
graphics before you decide whether or not to buy, but with these templates you don't need Photoshop to edit the graphics
as he includes blank headers etc. which can be edited with any graphics package. Find out more from
http://www.homeworkinguk.com/graphics.htm
4. Featured Freebies
Free Squeeze Page Templates
If you're trying to promote almost anything online you probably already know that few visitors will buy anything on their
first visit, and to ensure you don't lose that potential customer you need to maintain contact. The most efficient way of
doing this is to add that visitor to a mailing list and the simplest way is to use a squeeze page whereby you offer them a
free gift in exchange for signing up. OptinDesign not only shows you how this works but they're also giving away a couple
of free squeeze page templates when you try it out. I've just downloaded mine and was so impressed with the quality I've
ordered the full template pack. http://www.homeworkinguk.com/optin.htm has the details.
Free Phone Backup
If you've ever lost your mobile phone you'll know what a problem it can be locating and reloading all the
information into a new phone. Mobyko is a simple and easy way to safely store and manage your mobile numbers safely
and securely online for free and you can access them anywhere in the world 24/7. If your phone is lost or stolen you
have complete piece of mind that your contacts are safe and can be transferred to your new handset with a few simple
clicks. It’s quick and easy to set up, no wires, no software downloads, no techie stuff, no fuss.
Mobyko also offers users the ability to SMS from their desktop, store & share mobile pictures, videos and texts as well as download exclusive content and works with all operators and supports most UK mobile phones. Find out more or sign up at http://www.homeworkinguk.com/mobyko.htm
5. Featured Article
If you sell goods or services through your website, then you already know that the holy grail of Internet marketers is achieving a high search engine ranking on Google, Yahoo, and the like. But doing so can be extremely difficult, which means that average people who don't know how to play the SEO game will probably be buried way back on page 20 of the search results. That's not going to drive very much traffic to your website; so even if you have a high-quality product at a great price, not many people will ever know about it. Instead of waiting and hoping that your site will move up in the search engine rankings, you should try to generate traffic through pay per click advertising.
Pay per click advertising offers a couple of distinct advantages over traditional marketing methods. First of all, due to the nature of pay per click advertising, you can be sure that everyone who ends up on your website due to your ads is actually very interested in your product or service. While most would-be customers find banner and popup ads to be annoying or intrusive, they tend to feel very differently about the links that come up via pay per click advertising. That's because the ads are targeted to the search queries they have just entered and are therefore directly relevant to the product or service they are looking for. If a customer reaches your website from one of your pay per click advertising links, you can be sure that he or she actively sought out your site and didn't come upon it by accident. As a result, you'll get more customers who are ready to buy.
A second advantage of pay per click advertising is that it's a very cost-effective way of driving traffic to your website. In fact, most pay per click advertising programs allow you to have complete control over your costs by specifying how much you are willing to spend on each person that clicks all the way through to your site. Although the keyword phrases available for use in pay per click advertising programs have a so-called bid price associated with them, you'll still be able to decide how to allocate your total marketing budget.
There are numerous companies that offer pay per click advertising programs, and each of their terms and conditions are slightly different. For example, some of them allow you to write just about anything you want in your actual ads, while others are very strict about ad content. In addition, some pay per click advertising programs are much more successful than others. Before signing up with any of them, you should do some research to see which programs have the best reputations for helping website operators turn clicks into sales.
If other marketing methods just aren't working for you, maybe it's time for you to check out pay per click advertising. This is a very straightforward, easy way to get hundreds, or even thousands, of potential customers to view your products or services with the intent to buy.
Paul Smith is a fully qualified Adwords consultant, CIM certified, experienced internet marketer and can ensure that your Adwords campaign is configured correctly to achieve the lowest possible price-per-click whilst maximising your click-through-rate. To find out more or get a free, no-obligation consultation, visit http://www.adwordsconsultant.co.uk/ or give Paul a call on 08700 343 880 (UK office hours 9am - 5pm).
I hope you've found something of interest this month. I'll speak to you again next month.
Lynne O'Connor
newsletter@homeworkinguk.com
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